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Hello
one and all,
I
hope this month's newsletter finds you all well and excited
about your business! I know I'm excited. May is
such a fantastic month for your stamping business. It's
National Scrapbooking Month. Retired
lists are out. The end of the fiscal year is coming and a whole
new catalog is just around the corner!
Not
only are these good reasons for you to be excited, but they're
good reasons for your customers to be excited, as well.
Make sure you're getting on the phone with them, booking
workshops and taking last-minute orders.
In
other words...share the excitement!
Speaking
of sharing, you may have noticed a new link at the top of this
newsletter which allows you to forward this month's issue to
your colleagues. Please take advantage of it.
Have
a productive month!
John
John
Sanpietro
Personal
& Professional Development Coach
In
this issue |
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Five
Things You DON'T Want to Say to
a Prospect
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It's
very important to be as careful as possible when talking
to a prospect about the business. Without
realizing it, it's easy to say something misleading
about the business...or say something that simply
turns your prospect off. Here are five of
those things (I believe Kim Klaver originated this
list):
1.
"Anyone
can do it."
While
it may be true most people have the basic skill set to
do this if they want to, the truth is it's not easy to
have your own stamping and scrapbooking business and
each and every person cannot do it.
2.
"You'll make lots of money immediately.
While
there is money to be made, it usually takes some time
and effort before you really start to see it.
Telling people they'll be raking it in immediately sets
their expectations too high, and leads to disenchanted
downlines who drop.
3.
"Everyone will want your product/service"
As
popular as scrapbooking is right now, not everyone will
want what you have to offer. Also, this is what
everybody says about their product/service.
Nobody believes it when they hear it.
4.
"This is the best company to sign up with."
This
may be true, but again, it's also what everyone says
about their company. Your prospect won't believe
it... and it may even turn them off to what you're
saying.
-
"All you have to do is talk to people you
know."
In
the long-run, this just isn't true. Sooner or
later, you're going to have to speak with people you
don't know. Some people say that starting with
family can cause problems, too. Family members may
be more likely to criticize someone's decision to start
their business, and this can have a very negative impact
on a new, inexperienced downline.
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Two
1-on-1 Coaching Slots Now Open!
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As
many of you know, I began accepting a limited number of
1-on-1 Coaching clients a couple of months ago.
I'm
happy to say that I am now expanding this program and
taking on two additional clients.
1-on-1
Coaching is for those stamping professionals who are
committed to doing what it takes to see rapid results
and dramatic growth.
Unlike
Mentors, who's knowledge is usually limited to the world
of stamping, a Coach knows about the latest
technologies, trends and techniques in the worlds of
business, marketing and advertising, sales, CRM
(Customer Relationship Management) & IT (Information
Technology), and can show you how to apply it to YOUR
world.
If
think you're ready to step up to 1-on-1 Coaching, or
would just like more information, select
here. We'll set up a complimentary
consultation call to see if 1-on-1 Coaching is
right for you.
Of
course, Group Coaching is still available, as
well (although space is VERY limited). If you're
interested in learning more, select
here.
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How
Much Are Stay-At-Home Moms
REALLY
Worth?
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It's
no secret that stay-at-home moms are generally
unappreciated. But a recent study by Salary.com
illustrates just how much!
The
study looked at all of the job duties a stay-at-home mom
takes on, weighted them on the basis of importance &
frequency, and worked them into a 100-hour work week (14
hours per day). The results are below:
Day
Care Center Teacher |
$26,891 |
Van
Driver |
$30,762 |
Housekeeper |
$18,750 |
Cook |
$31,099 |
CEO |
$612,623 |
Nurse |
$56,113 |
General
Maintenance Worker |
$29,656 |
|
________ |
Base
Pay (40 hours) |
$43,461 |
Overtime
(60 hours) |
$88,009 |
|
________ |
Mom's
Salary |
$131,471 |
As
you can see, being a stay-at-home mom is a six-figure
profession!
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Book of the Month
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All
Marketers Are Liars - The
Power of Telling Authentic Stories in a Low-Trust World
by
Seth
Godin
As a big Seth Godin fan, I was lucky
enough to get an advance copy of this book (it won't be
available until May 23rd). The title is somewhat
misleading, but the content (as is usually the case with
Seth's books) is right on.
Marketers are not necessarily
liars. They are, or should be, storytellers.
The better the story, the more likely your potential
customers will embrace it. The catch? The
story has to be real. It has to be
authentic. If you're misleading, or even worse,
lying, you will ultimately be unsuccessful.
If you're trying to position yourself as
someone who has what people want, not just need,
I wholeheartedly recommend being the first person on
your block to own this book!
Select
here for more information from Amazon.com.
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Stamping
Business Q&A
How
Do I Tell the Difference Between A Trained Coach and
Those Who Call Themselves 'Coaches'?
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The term, 'coaching,' is
one of
the most misused and abused terms today. Because
coaching is 'in' right now, every mentor, author,
consultant and expert is calling themselves a coach.
Even
though the term has been widely and incorrectly
appropriated, there is a huge difference between
coaching, mentoring and consulting.
For
example, most of the time, when stamping business owners
say they're 'coaching' someone (hostess coaching,
coaching your downline, etc.), they're actually
mentoring them. Much
of the blame falls on the coaching industry itself. Unfortunately, there are actual Coaches
out there who are taking advantage of the trend.
They tell unsuspecting people they can be coaches just
by reading a book or taking a month or two of
teleclasses. These coaches make a quick buck by
'training' others to be 'coaches' rather than taking the
time to build their own coaching practice. While it's true just about anyone can become a coach if she or he wants to,
it takes more than a phone call (or a series of them) to become one.
Coaching is a very specific profession and there is a
years-long, widely accepted process to becoming a CERTIFIED
Coach.
For more
information about this process, as well as the questions
you should ask before hiring a Coach, select
here.
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Testimonials... |
I purchased your e-book this week and am
so grateful to have found such a helpful resource. I'm devouring it
as I prepare to launch my new Stampin' Up! business. -
DC, Colorado
Thank
you for your awesome tips to have a successful and prospering
business. You are very inspirational.
-
SH, Location unknown
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Quick
Links...
Order
the Electronic Version of "Stamping Is My Business!"
Order
the Printed Version of "Stamping Is My
Business!"
Order
one of the SIMB Training CDs
Join the Stamping Business
Coaching Group
Find out how to book John to speak live to YOUR group
Sign
up for an @StampingIsMyBusiness.com e-mail address
Order
the "Stamping Is My Business!" Tote Bag Stamping
Is My Business! Homepage
E-mail
Me
Past Newsletters
April,
2005
March,
2005
February,
2005
January,
2005
December,
2004
November,
2004
October,
2004
September,
2004
August,
2004
July
2004
June,
2004
May,
2004
April,
2004
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