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The
Stamping Professional's Source
for
Business-Building Information, Products & Services!
2008 is going to
be a great year for stamping business owners. The industry
has never been stronger and your companies keep making it easier
and easier for you to make money. Look at all the great
announcements that came out of SU's Leadership last week if you
don't believe me!
January is a great
time to recruit. Don't forget to increase the number of
recruiting conversations
you have this month.
Congrats to my
Group and One-on-One Coaching clients. Once again, their
numbers have outperformed the industry's (see below).
And check out the
information this months newsletter for for tips on making your
stamping business more efficient and profitable!
Congratulations to my SIMB
Group and
One-on-One Coaching
clients! I'm happy to report their numbers
simply blew away industry and
company-wide averages for 2007!
One of the reasons my
clients are achieving the numbers above is because they
have the ability to balance their stamping business with
their other obligations, personal and professional.
If you'd like to learn the
balance strategies I share with my coaching clients, I
invite you to sign up for the Balance Boot Camp.
The Boot Camp begins
tonight (Tuesday), and although you'll have access to
recordings of any calls you miss, you must register
before the first call begins. Late registrations
will not be accepted.
Time for your New Year's resolutions! Here are a
few things you can do to in 2008 to make your stamping
business easier to run AND more profitable!
Buy Like A Business
Owner
Lots of stamping
business owners, flush with excitement about the new
catalog, buy way more than they need at this time of
year. More than the size of their business
will support. Resolve to buy only what you
NEED for the next four weeks. Look at your
calendar. Look at your classes and workshops.
Figure out what you NEED for them (remembering, of
course, that you probably still have some active
product in your existing inventory already), and buy
accordingly. You’ll sell just as much, but you’ll
make more profit because you spent less!
Keep Track of Your
Finances
Knowing your profit
(or loss) on a monthly basis is an important part of
running your business. That knowledge allows
you to identify the strengths and weaknesses of your
business and address them accordingly. Even if
you didn’t keep track in, or haven’t caught up on,
2007, resolve to be up-to-date and timely as of
today. Too many stamping business owners play that
game of perpetual catch-up and they never get around
to entering ‘today’s’ expenses today!
Call Your Customers
There's nothing you can do with your time that will
bring you a better return on investment than picking
up the phone and making regular phone calls to your
customers. You'll increase your sales, book
more workshops, get more attendees to your classes
and recruit more.
"John
is the BEST business speaker in our profession!"
- Glenda Travelstead
On
Friday and Saturday, February 22nd and 23rd, I'll be
appearing live in Dallas, Texas!
I'll
be presenting my Marketing & Recruiting Workshop
on Friday, and The Five Steps to a Successful
Home-based Stamping Business on
Saturday.
Both
events are open to the public, but seating is limited!
If you'd like more information to register you and/or
your downline, please
send me an
e-mail. Early-bird and Group Discounts are
still available.
We are now
booking dates for June, 2008 and beyond.
All
SIMB presentations are designed to inform, motivate and
inspire your downline or group to define their goals and
build their business.
Unlike
many other speakers, however, SIMB presentations are designed
exclusively for stamping professionals - not the
entire direct sales industry. John understands the
unique challenges stamping business owners face,
and is able to address them specifically.
We
also understand the financial difficulties stamping
business owners face and have priced these presentations
accordingly.
John
will share concrete steps everyone can take to make
their business a success - whether they just want a
self-supporting hobby, or a full-fledged stamping
business!
If
you would like more information about booking John for an appearance, send
us an e-mail, or select
here for more information.
I'm something of a computer geek, but one area that has
always given me a problem is setting up a home computer
network.
I have two desktops, a
laptop and a printer, and I've always wanted to have the
ability to share files between the computers AND allow
them to all share one printer.
I've tried several
different configurations and none of them worked.
Computer 'experts' I've spoken to told me I would need
extra, pricey hardware to share the printer. I was
stuck.
So imagine my surprise
when I found Network Magic at my local Staples.
The program claimed to be able to do everything I wanted
my network to do, and since it only cost $29.99, I
bought it.
10 minutes after I brought
it home, my network was set up! And it was
ridiculously simple! File sharing.
Printer sharing. Everything!
I love this program.
And if you're trying to set up a home network, so will
you.
How Do I Know If
My Incentives Are Working and I'm Not Just Throwing
Money Away?
Look at your results... and your bottom line!
Don't give things away to your downline or customers
just for the sake of giving them away. Make sure
you're achieving the goals of your incentive AND that
those goals are profitable.
For
example - a downline incentive of 'sell $500 and I'll
give you a $25 prize' may work as an incentive, BUT
it probably won't make you any money.
Why? Because you only make an average of $17.50 in
commissions on $500 in downline sales.
Similarly, if you had a larger business and were
putting, say, $200 of your profit each month into your
downline incentives, your downline sales would have to
increase by $80000 annually for you to break even (based
on an average 3.5% dl commission).
Finally, remember that
an incentive is
something that brings about a result you wouldn't have
had otherwise.
So...
is 'sell $1000 this month and I'll give you (blank)' an
incentive?
Yes and no.
If the
person who wins the (blank) sells $1000/month anyway,
then you're just giving money away.
Try
coming up with an incentive that makes everyone have to
work harder...something percentage-based. For
example, 'beat your sales this month by 50% over last
month.'
That
way, no matter who sold what, they all have to sell more
to win.
(If
there's a question you'd like answered, or a topic you'd
like me to cover, feel free
to
Most of what I
heard at (my company's event) was a repackaged version of what you've
been telling me for the past three
or four years.
- CP, New York
I'm just loving your
book.
What an invaluable business resource!
-
MP, Australia
I'm
consistently amazed that (my company) repeats your ideas at (their
conferences), but doesn't bring you out to speak. Instead, they
use keynote speakers who don't even come close to understanding our
business (and us)the way you do!
-
DS, (location withheld upon request)
I
have followed your plans laid out in your
book and
they have been so helpful. My sales from November of last year to
November this year dramatically increased
Dear
Friends and Colleagues,
